Privacy Policy
Company: MERCHANT LP
Registration number: No. SL018716 Scotland, United Kingdom
Legal address: Paide mnt 9, 80042 Pärnu, Estonia
Email: contact@merchantlp.com
1. General provisions
This Privacy Policy governs the processing of personal data that MERCHANT LP receives through the website, feedback forms and other communication channels.
We process data in accordance with:
- Regulation (EU) 2016/679 (GDPR),
- Directive 2002/58/EC (ePrivacy),
- Estonian Data Protection Act (IKS).
By using this website, you confirm that you have read this policy.
2. Data processed
2.1. Data provided by the user
- First and last name
- Telephone
- Company and job title
- Information provided in the application
- Files and attachments
2.2 Automatically collected data
- IP address
- Browser and device characteristics
- Time of visit, referral sources
- Cookie data
- Behavioral analysis
2.3. Data received from third parties
- Analytics services (Google Analytics, Meta Pixel, etc.)
- Mailing list services (if necessary)
3. Purposes of processing personal data
We process data for the following purposes:
- responding to inquiries and consultations;
- preparing business offers;
- fulfilling contractual obligations;
- improving the quality of the website and services;
- fulfilling legal requirements;
- protecting the rights and interests of the company.
We do not sell personal data to third parties.
4. Legal basis for processing (Article 6 of the GDPR)
- Consent of the data subject
- Performance of a contract or actions prior to its conclusion
- Legitimate interests of the company
- Legal obligations imposed on MERCHANT LP
5. Transfer of data to third parties
Data may be transferred:
- accommodation providers;
- customer relationship management (CRM) and ticket management systems;
- analytics services;
- legal advisors;
- government agencies – upon lawful request.
Transfers will only be made under a Data Processing Agreement (DPA).
6. Data storage
Retention periods:
- Applications — up to 24 months;
- Customer data — duration of cooperation + 3 years;
- Analytical data — within the policies of the services used.
7. Data subject rights
Data may be transferred:
- access to your data;
- rectification of inaccurate data;
- erasure of data (“right to be forgotten”);
- restriction of processing;
- obtaining a copy of data (portability);
- withdrawal of consent;
- complaint to the Data Protection Inspectorate.
Please send inquiries to: contact@merchantlp.com
8. Data security
We use:
- SSL encryption
- restricted access to data
- secure data storage in the EU
- regular security audits
9. Cookies
We use essential, functional, analytical and marketing cookies. For more information, see our cookie policy.
10. Policy changes
The company may update the document. The new version will be published on the website with the effective date.
11. Company contacts
MERCHANT LPPaide road 9, 80042 Pärnu, EstoniaNo. SL018716 Scotland, United Kingdomemail: contact@merchantlp.com